What are the 10DLC Key Dates?


What are the Key Dates to 10DLC?

Applies To

  • A2P
  • 10 DLC
  • US Users
  • Campaign Use Cases




Non-Compliance Impact

March 1, 2021

AT&T Pass Through MT fees applied

$0.002 for 10DLC registered and unregistered traffic

$.04 for unregistered traffic (date TBD)

June 1st, 2021

T-Mobile Pass through MT/MO fees will be applied

$0.003 for 10DLC registered/unregistered traffic 

October 1, 2021

T-Mobile/Sprint implementation of 10DLC fines

Non-Compliance Fines

December 1, 2021

T-mobile Campaign/Migration Service Activation Fee

$50 campaign registration fee 

December 1, 2021

T-Mobile Higher Pass through MT/MO fees will be applied 

$0.004 higher fee for unregistered traffic


Additional Information

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