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What are the compliance requirements for pre-approved US Short Codes?


Question

What are the compliance requirements for pre-approved US Short Codes?

Applies To

  • US Short Codes
  • Compliance Requirements

Answer

Opt-In Website Requirements

It is required to show the following information at the opt-in website for the service in question:

  • Product description.
  • Service delivery frequency or recurring messages disclosure (for subscription programs only)
  • How to opt-out > Send 'STOP' SMS to Short Code xxxxx (for subscription programs only)
  • How to get help > Send 'HELP' SMS to Short Code xxxxx (for subscription programs only)
  • Message and data rate may apply
  • Link to complete Terms and Conditions and Privacy Policy

Terms and Conditions

Complete terms and conditions should include:

  • Customer care contact information
  • Complete opt-out instructions
  • A recurring message disclosure (for subscription programs)
  • Product description and a program (brand) name
  • "Carriers are not liable for any delayed or undelivered messages" disclosure

Single Message Program Requirements

  • Opt-In Confirmation MT
  • Program (brand) name or product description
  • HELP and STOP MTs are supported by Vonage

Recurring-Message Program Requirements

  • Opt-In Confirmation MT
  • Confirmation that the end user opted in.
  • Program (brand) name OR product description
  • Opt-out information
  • Customer care contact information
  • Product quantity or recurring-messages disclosure
  • “Message and data rates may apply” disclosure
  • HELP and STOP MTs are supported by Vonage

Example of a single program message - Attached

Example of a reoccurring program message - Attached

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